Buyology
Truth and Lies about Why We Buy
Martin Lindstrom
ISBN: | 9789573265429 |
Publisher: | Yuan Liu Chu Ban Gong Si |
Published: | 1 October, 2009 |
Format: | Paperback |
Language: | Chinese |
Editions: |
13 other editions
of this product
|
Buyology
Truth and Lies about Why We Buy
Martin Lindstrom
Chinese edition of Buyology: Truth and Lies About Why We Buy. Linstrom used well researched data on neuroscience marketing to give marketing professionals a eye-opening look at how consumers' irrational buying habit. In Traditional Chinese. Distributed by Tsai Fong Books, Inc.
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